Imagine receiving a call from a scammer who has convincingly spoofed your loved one's voice and phone number, demanding ransom. Savi Security's new app is designed to protect consumers from such AI-generated scams, which are becoming increasingly sophisticated and prevalent.
How Savi's AI-Driven Scam Detection Works
Savi's technology uses AI to screen texts, voicemails, and incoming calls for potential scams. The app can even monitor live calls, listening for behavioral tells that indicate a potential grift. This is made possible by leveraging advanced AI models like Google's Gemini, as well as a proprietary AI gateway that allows the company to tap into other specialized models as needed.
The Coughlin brothers, founders of Savi Security, drew inspiration from a harrowing experience involving their mother, who received a kidnapping scam call that was so convincing it included a spoofed caller ID and a voice clone of their sister. This incident highlighted the need for a consumer-focused solution to combat AI-powered scams.
Savi Security App Features and Pricing
The Savi Security app is launching on Tuesday for both iOS and Android devices. Key features include real-time scam detection, live-call monitoring, and the ability to cover an entire family under a single plan. Pricing is set at $8/month or $63/year, with no cap on the number of users.
- Real-time scam detection for texts, voicemails, and incoming calls
- Live-call monitoring with AI-driven risk assessment
- Family plan coverage with no user cap
- $8/month or $63/year pricing
Industry Context and Future Expectations
The rise of AI-generated scams has significant implications for consumers and businesses alike. According to the FTC, imposter scams resulted in $3.5 billion in losses in 2025, with Gen Z being increasingly targeted. Savi Security's solution is part of a growing trend towards AI-powered cybersecurity measures. As the technology continues to evolve, we can expect to see more innovative solutions emerge to combat the ever-changing threat landscape.
